Postman - a mixed reality mobile game with the goal to show all the different Swiss Post Services in a fun and entertainment way. Gamers were able to fulfill 100 missions in order to win attractive prices.
Each mission was demanding one real visit of a service station, which could be a train office, a pharmacy or a Swiss Post branch. This way users got to know all the different services the Swiss Post has to offer.
Part of the campaign «Näher am Leben» we managed to top the KPIs by far. The game was a total success and fulfilled our clients' needs.
The game was even that successful, that we launched a special X-Mas Version.
CREDITS
Agency - Jung von Matt Limmat
ECD Digital - René Schwarz
CD Digital - Hanja Heuss
Account - Philipp Siegenthaler
AD/UX - Manuela Tappe
Text/Konzept - Ennio Cadau
Screendesigner - Emanuel Denier
Screndesigner - Aleksandar Sofranek
Text Praktikantin - Stephanie Bacsay
Animation Film - Nihat Nasupovic
Technische Umsetzung - Ganga
Agency - Jung von Matt Limmat
ECD Digital - René Schwarz
CD Digital - Hanja Heuss
Account - Philipp Siegenthaler
AD/UX - Manuela Tappe
Text/Konzept - Ennio Cadau
Screendesigner - Emanuel Denier
Screndesigner - Aleksandar Sofranek
Text Praktikantin - Stephanie Bacsay
Animation Film - Nihat Nasupovic
Technische Umsetzung - Ganga
AWARDS
BOSA - Bronze
BOSA - Bronze
